[Search-l] information-revolution.org

[Nathan Braun]

Wikia Search should not be for profit.  Period.
That is the only way we can realistically outdo Google, at this point in
time, IMHO.

On 5/22/07, Seth Finkelstein <sethf at sethf.com> wrote:
>
> On Tue, May 22, 2007 at 10:33:25AM +0200, Dirson wrote:
> > If a project aims to beat Google, must it appeal to users' sense of
> > justice (fight the monopoly), or must it offer them a cool search
> > engine?
> >
> > Let's remember that Google didn't spend any buck on marketing.
> > There're enough tools on the Internet to spread the existence of a new
> > search tool. If it rocks, users are to adopt it.
>
>         Well, while maybe a product which is super-insanely-successful
> generates its own marketing, that doesn't mean only
> super-insanely-successful
> products are successes of any sort. That is, marketing can be part of
> a moderately successful product. And there's plenty of good search
> innovations which don't get much notice (my favorite example here is
> clusty.com , which does result clustering, and can really help in
> searches which are heavily spammed - I have no connection to it, I
> just like it).
>
>         And one reason I believe some search experts might be
> underestimating the Wikia-search's chances at a (moderate) success is
> that due to Wikipedia's ultrahigh profile, Wikia-search sure doesn't
> lack for publicity and marketing! (we must pause here for the
> obligatory disclaimer that the Wikia corporation and Wikipedia are
> not FORMALLY connected - but my statement is still accurate).
>
>         "Beat Google" is a good marketing hook.
>
> --
> Seth Finkelstein  Consulting Programmer  http://sethf.com/
> Infothought blog - http://sethf.com/infothought/blog/
> Interview: http://sethf.com/essays/major/greplaw-interview.php
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